B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
46%
46% -- social media networking usage rate for US professionals (2021)
46% of Americans use social media platforms for professional networking.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
46%
Unit
Percentage
Data Vintage
2021
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Savanta
Primary
Tier A
https://savanta.com/knowledge-centre/view/going-back-to-the-office-a-thing-of-the-past/ ↗
Source Article
Going back to the office: a thing of the past? - Savanta
As online networking and remote working become the norm, Savanta is monitoring how employees feel as the end of Covid-19 approaches.
When Covid-19 forced most Americans to work from home, traditional professional networking methods came to a halt.
As a result, online platforms became essential in fo…
Original Research
Savanta
· Original study ↗
Methodology
Savanta survey of Americans during Covid-19 remote work period
Methodology documented
Segmentation
Industrymedia_entertainment
RegionUS
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
US professionals: 46% social media networking usage rate. Source: Savanta (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/americans-social-media-networking-savanta
HTML Embed
<blockquote cite="https://lighthousedata.io/data/americans-social-media-networking-savanta" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>46%</strong> -- social media networking usage rate for US professionals<br><small>Source: Savanta (2021) · <a href="https://lighthousedata.io/data/americans-social-media-networking-savanta" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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