B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
59%
59% -- consumer preference for human interaction for US consumers (2018)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
59%
Unit
Percentage
Data Vintage
2018
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
LivePerson
Primary
Tier C
https://execsintheknow.com/blog/computer-says-no-why-my-dad-hates-automation-in-customer-support/ ↗
Source Article
Computer says no — Why my dad hates automation in customer support
The following article is a guest post written by Edmund Ovington, VP Global Alliances at Unbabel, a company that combines Artificial Intelligence and human expertise to remove the language barrier between companies and their customers. For more information about Unbabel visit their website.
When peo…
Original Research
LivePerson
· Original study ↗
Methodology
Survey by LivePerson, cited in guest post by Unbabel VP
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US consumers: 59% consumer preference for human interaction. Source: LivePerson (2018). Via Lighthouse Intelligence -- https://lighthousedata.io/data/americans-prefer-human-over-chatbot-liveperson
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<blockquote cite="https://lighthousedata.io/data/americans-prefer-human-over-chatbot-liveperson" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>59%</strong> -- consumer preference for human interaction for US consumers<br><small>Source: LivePerson (2018) · <a href="https://lighthousedata.io/data/americans-prefer-human-over-chatbot-liveperson" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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