B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
50%
50% -- us ecommerce market share for Amazon (share of US eCommerce sales) (2018)
Amazon's share of US eCommerce was hovering around 50% in 2018.
- Approximate figure ('hovering at around 50%')
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2018
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
mirakl.com
Primary
Tier C
https://www.mirakl.com/blogs/marketplace/ecommerce-wars-the-amazon-star-and-rebel-warriors-fighting-… ↗
Source Article
eCommerce Wars, The Amazon Star, and Rebel Warriors Fighting Back – Mirakl
In 2016 when I joined Mirakl, Amazon was having such a meteoritic rise that retailers were either seemingly paralyzed or filing Chapter 11. A year prior, Amazon had turned AmazonSupply into Amazon Business, but it was a bit under the radar, and manufacturers and distributors were not yet concerned. …
Original Research
mirakl.com
· Original study ↗
Methodology
Approximate figure — article states Amazon was 'hovering at around 50% of US eCommerce in 2018'; no underlying source cited in article
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Amazon (share of US eCommerce sales): 50% us ecommerce market share. Source: mirakl.com (2018). Via Lighthouse Intelligence -- https://lighthousedata.io/data/amazon-us-ecommerce-share-2018
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<blockquote cite="https://lighthousedata.io/data/amazon-us-ecommerce-share-2018" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- us ecommerce market share for Amazon (share of US eCommerce sales)<br><small>Source: mirakl.com (2018) · <a href="https://lighthousedata.io/data/amazon-us-ecommerce-share-2018" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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