B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
41%
41% -- seller adoption amazon sponsored programs for US enterprise Amazon sellers (2025)
41% of U.S.-based enterprise brands and retailers planned to use an Amazon-sponsored program to help drive sales in 2025.
- Refers to planned adoption for 2025
- Includes programs like Vine or Born to Run
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
41%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
1,500
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Jungle Scout
Primary
Tier A
https://www.fbamonthly.com/issues/20250303 ↗
Source Article
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Original Research
Jungle Scout
· Original study ↗
Methodology
Jungle Scout 'State of the Amazon Seller 2025' survey, January 2025; ~75% of respondents US-based, 47% large brand/retailer
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US enterprise Amazon sellers: 41% seller adoption amazon sponsored programs. Source: Jungle Scout (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/amazon-seller-amazon-sponsored-program-adoption-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/amazon-seller-amazon-sponsored-program-adoption-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>41%</strong> -- seller adoption amazon sponsored programs for US enterprise Amazon sellers<br><small>Source: Jungle Scout (2025) · <a href="https://lighthousedata.io/data/amazon-seller-amazon-sponsored-program-adoption-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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