B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
45%
45% -- scroll to second screen rate for Amazon.ae mobile shoppers using search method (2025)
45% of Amazon.ae mobile shoppers using the search navigation method scrolled past the first view to reach the second screen.
- Study conducted with a sample of 250 respondents with a specific shopping mission ('Buy an iPhone 15 Pro on amazon.ae')
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
45%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
250
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Neurometrix
Primary
Tier A
https://neurometrix.ai/actionable-insights-from-eye-tracking-analysis-on-amazon-ae/ ↗
Source Article
Actionable insights from eye-tracking analysis on Amazon.ae
Actionable insights from eye-tracking analysis on Amazon.ae
Last updated
Last updated
Content
We conducted AI eye-tracking test on the mobile version of Amazon.ai within 250 respondents and shopping mission “Buy an iPhone 15 Pro on amazon.ae“.
Our study provides insights into user behavior patterns,…
Original Research
Neurometrix
· Original study ↗
Methodology
AI eye-tracking test, navigation methods testing
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Amazon.ae mobile shoppers using search method: 45% scroll to second screen rate. Source: Neurometrix (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/amazon-ae-search-second-screen-45
HTML Embed
<blockquote cite="https://lighthousedata.io/data/amazon-ae-search-second-screen-45" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>45%</strong> -- scroll to second screen rate for Amazon.ae mobile shoppers using search method<br><small>Source: Neurometrix (2025) · <a href="https://lighthousedata.io/data/amazon-ae-search-second-screen-45" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.