B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

68%

68% -- ai overview citation top10 overlap for YMYL verticals (Healthcare, Insurance, Education) (2026)

2026  · BrightEdge

YMYL verticals (Healthcare, Insurance, Education) show a 68-75% overlap between AI Overview citations and organic rankings according to BrightEdge's 16-month study.

  • Reported as a range of 68-75% across YMYL verticals
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Attribution: BrightEdge View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
68%
Unit
Percentage
Data Vintage
2026
Entity
YMYL verticals (Healthcare, Insurance, Education)
Geography
Global
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
BrightEdge Primary Tier B
https://www.getpassionfruit.com/blog/how-to-do-keyword-clustering-for-entity-based-ai-search ↗
Confidence: 28/100 Vintage: 2026 Channel: Wayback
Source Article
How to Do Keyword Clustering for Entity-Based AI Search (2026 Guide)
SEO Join 500+ brands growing with Passionfruit! Keyword clustering in 2026 is no longer about grouping words that look similar. It is about mapping the entities, relationships, and semantic structures that AI search engines use to decide who gets cited. Here is the complete process for clustering ke…
Original Research
BrightEdge · Original study ↗

Range 68-75%, midpoint reported; BrightEdge 16-month study

Methodology documented
IndustryHealthcare RegionGlobal RoleAll marketers Channelsearch
Plain Text
YMYL verticals (Healthcare, Insurance, Education): 68% ai overview citation top10 overlap. Source: BrightEdge (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/aio-overlap-ymyl-68-75pct
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<blockquote cite="https://lighthousedata.io/data/aio-overlap-ymyl-68-75pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>68%</strong> -- ai overview citation top10 overlap for YMYL verticals (Healthcare, Insurance, Education)<br><small>Source: BrightEdge (2026) · <a href="https://lighthousedata.io/data/aio-overlap-ymyl-68-75pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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