B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

59.6%

59.6% -- share of aio citations not from top 20 results for Google AI Overviews (2025)

Name: Share Of Aio Citations Not From Top 20 Results Statistics
Creator: Lighthouse Intelligence
Published: 2026-10-03

2025 · Growth-Memo

59.6% of Google AI Overview citations do not originate from the top 20 search results.

Cite this stat Share How we verify

Attribution: Growth-Memo View source

Lighthouse Research Team

Last verified: 2026-10-03 · How we verify data →

Source verified Evidence graded

Value

59.6%

Unit

Percentage

Data Vintage

2025

Entity

Google AI Overviews

Geography

Global

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Growth-Memo Primary Tier C

https://juicify.digital/blog/are-ai-overviews-killing-seo-and-link-building/ ↗

Confidence: 23/100 Vintage: 2025 Channel: Deep Crawl

Source Article

Are AI Overviews Killing SEO and Link Building? - Juicify

AI overviews seo have created a worldwide buzz recently, by starting a new era of search results – brief and clear summaries right at the top of the search list. While the user experience leveled up significantly, the SEO world is left in dismay – are search optimization and link building still aliv…

Original Research

Growth-Memo · Original study ↗

Methodology

Cited from Growth-Memo survey.

Methodology documented

Segmentation

IndustryMedia RegionGlobal RoleAll marketers Channelsearch

Cite this stat

Plain Text

Google AI Overviews: 59.6% share of aio citations not from top 20 results. Source: Growth-Memo (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/aio-citations-outside-top20-59-6

HTML Embed

<blockquote cite="https://lighthousedata.io/data/aio-citations-outside-top20-59-6" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>59.6%</strong> -- share of aio citations not from top 20 results for Google AI Overviews<br><small>Source: Growth-Memo (2025) · <a href="https://lighthousedata.io/data/aio-citations-outside-top20-59-6" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

Share on X Share on LinkedIn

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →