B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
20%
20% -- share of listeners who would check out ai voiced content for radio/podcast listeners (2025)
Just about 20% of listeners surveyed in a Sounds Profitable study said they would check out content presented by AI voices.
- Source states 'Just about 20%'
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Sounds Profitable
Primary
Tier C
https://remotenewsservice.com/deep-fake-🤖/ ↗
Source Article
Deep Fake 🤖 | Remote News Service
Hold up there Cowboy! You may want to save money by using A.I., but listeners don’t like fake. Radio Ink reports a study by Sounds Profitable showed listeners tuned out when they suspected AI-generated content. Nearly half of those surveyed said they’d probably stop listening if the content was pres…
Original Research
Sounds Profitable
· Original study ↗
Methodology
Sounds Profitable survey as reported by Radio Ink
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
radio/podcast listeners: 20% share of listeners who would check out ai voiced content. Source: Sounds Profitable (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-voice-listener-checkout-20pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai-voice-listener-checkout-20pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- share of listeners who would check out ai voiced content for radio/podcast listeners<br><small>Source: Sounds Profitable (2025) · <a href="https://lighthousedata.io/data/ai-voice-listener-checkout-20pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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