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12.1%

12.1% -- ai visitor share of new signups for Ahrefs new signups from AI-referred visitors (2025)

Name: AI Visitor Share Of New Signups Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-06

2025 · Ahrefs

AI-referred visitors accounted for 12.1% of total new signups at Ahrefs.

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Attribution: Ahrefs View source

Lighthouse Research Team

Last verified: 2026-09-06 · How we verify data →

Source verified Evidence graded

Value

12.1%

Unit

Percentage

Data Vintage

2025

Entity

Ahrefs new signups from AI-referred visitors

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Ahrefs Primary Tier C

https://growthmk.com/ai-dark-funnel ↗

Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl

Source Article

AI 다크 퍼널 — 고객의 구매 결정이 보이지 않는 곳에서 끝난다 | Growth

AI 다크 퍼널 — 고객의 구매 결정이 보이지 않는 곳에서 끝난다 임재복 이 글은 성장(Growth)의 GEO 백서 시리즈 3/20 — Ch.2 고객 여정의 재편입니다. 전체 목차와 PDF 전문은 백서 페이지에서 확인하실 수 있습니다. B2B 구매자의 51%가 AI에서 제품 탐색을 시작하며, 69%가 AI 추천으로 기존과 다른 벤더를 선택합니다. 고객이 비교·평가·최종 후보 선정을 AI 안에서 마치는 “AI 다크 퍼널”은 기업의 마케팅 퍼널을 근본적으로 무력화합니다. Messy Middle에서 AI Compressed Middle로…

Original Research

Ahrefs · Original study ↗

Methodology

Ahrefs case data cited in GrowthMK GEO whitepaper; AI-referred visitors (0.5% of traffic) generated 12.1% of total new signups

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

Ahrefs new signups from AI-referred visitors: 12.1% ai visitor share of new signups. Source: Ahrefs (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-visitor-share-ahrefs-new-signups

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<blockquote cite="https://lighthousedata.io/data/ai-visitor-share-ahrefs-new-signups" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12.1%</strong> -- ai visitor share of new signups for Ahrefs new signups from AI-referred visitors<br><small>Source: Ahrefs (2025) · <a href="https://lighthousedata.io/data/ai-visitor-share-ahrefs-new-signups" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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