B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
92
92 -- ai recommendations analyzed for ChatGPT, Google AI Mode, Gemini, and Perplexity (2026)
The study analyzed 92 AI recommendation responses across ChatGPT, Google AI Mode, Gemini, and Perplexity spanning 23 industries.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
92
Unit
Count
Data Vintage
2026
Entity
Sample Size
92
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
IMPACT (Endless Customers Podcast)
Primary
Tier A
https://www.impactplus.com/endless-customers-podcast/ai-visibility-research-study ↗
Source Article
How Does AI Actually Decide Who It Recommends?
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How Does AI Actually Decide Who It Recommends? [Endless Customers Podcast Ep. 162]
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At a Glance
How does AI actually…
Original Research
IMPACT (Endless Customers Podcast)
· Original study ↗
Methodology
Original study: asked each AI platform the same question repeatedly and coded responses for trust signals and disqualifiers
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
ChatGPT, Google AI Mode, Gemini, and Perplexity: 92 ai recommendations analyzed. Source: IMPACT (Endless Customers Podcast) (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-visibility-study-92-recommendations
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<blockquote cite="https://lighthousedata.io/data/ai-visibility-study-92-recommendations" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>92</strong> -- ai recommendations analyzed for ChatGPT, Google AI Mode, Gemini, and Perplexity<br><small>Source: IMPACT (Endless Customers Podcast) (2026) · <a href="https://lighthousedata.io/data/ai-visibility-study-92-recommendations" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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