B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

67%

67% -- share of marketing teams saying ai saves 10 hours per week for marketing teams using AI (2026)

2026  · HubSpot

67% of marketing teams say AI saves them 10 or more hours per week.

Cite this stat Share How we verify
Attribution: HubSpot View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2026
Entity
marketing teams using AI
Geography
North America
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
HubSpot Primary Tier C
https://goodteam.agency/blog/what-does-hubspot-do-for-marketing/ ↗
Confidence: 48/100 Vintage: 2026 Channel: Deep Crawl
Source Article
What Does HubSpot Do for Marketing? A B2B Guide
What Does HubSpot Do for Marketing? A B2B Guide Written by Good Team Created on May 6, 2026 What Does HubSpot Do for Marketing? A B2B Guide Ask most B2B marketers what HubSpot does, and they will say it sends emails or tracks contacts. That is true, but it undersells what the platform is capable of …
Original Research
HubSpot · Original study ↗

Cited from HubSpot's 2026 State of Marketing Report

Methodology documented
IndustryB2B Company SizeMid-market RegionNorth America RoleAll marketers Channelcontent
Plain Text
marketing teams using AI: 67% share of marketing teams saying ai saves 10 hours per week. Source: HubSpot (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-time-savings-marketing-teams-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai-time-savings-marketing-teams-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- share of marketing teams saying ai saves 10  hours per week for marketing teams using AI<br><small>Source: HubSpot (2026) · <a href="https://lighthousedata.io/data/ai-time-savings-marketing-teams-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Share on X Share on LinkedIn

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →