B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
65%
65% -- share of businesses seeing performance improvements from ai for Businesses using AI for content and SEO (2025)
65% of businesses that leverage AI for content and SEO report seeing measurable performance improvements.
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Lighthouse Research Team
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Evidence graded
Value
65%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
SEMrush
Primary
Tier B
https://gmbmantra.ai/blogs/ai-vs-manual-seo-which-works-better-for-local-businesses-in-2025 ↗
Source Article
AI vs. Manual SEO: Which Works Better for Local Businesses in 2026?
AI vs. Manual SEO: Which Works Better for Local Businesses in 2026?
If you are running a local business in the United States and trying to rank higher on Google Maps, is the right answer to spend hours managing your SEO manually or to hand it over to AI tools and let the automation run?
The honest a…
Original Research
SEMrush
· Original study ↗
Methodology
SEMrush research cited by author
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Businesses using AI for content and SEO: 65% share of businesses seeing performance improvements from ai. Source: SEMrush (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-seo-performance-improvement-65pct-2025
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<blockquote cite="https://lighthousedata.io/data/ai-seo-performance-improvement-65pct-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>65%</strong> -- share of businesses seeing performance improvements from ai for Businesses using AI for content and SEO<br><small>Source: SEMrush (2025) · <a href="https://lighthousedata.io/data/ai-seo-performance-improvement-65pct-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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