B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
20%
20% -- average revenue per sale increase for stores using AI sales assistants (2026)
Using AI as a sales assistant to provide personalized product suggestions and discounts increases average revenue per sale by 20% to 30%.
- Reported as a range from 20% to 30%
- Specific to AI acting as a sales assistant providing product suggestions and discounts based on browsing behavior
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
thunai.ai
Primary
Tier C
https://www.thunai.ai/blog/shopify-customer-support-ai ↗
Source Article
Shopify Customer Support Is Broken: How AI Agents Fix It (2026)
Shopify is booming and with the right strategy, your customer support can boom right alongside it.
With an increase in the number of orders, many companies are faced with a large number of tickets, high costs, and the inability to fulfill the requirement of working around the clock.
All of these iss…
Original Research
thunai.ai
· Original study ↗
Methodology
Range 20-30%, midpoint reported.
Methodology documented
Segmentation
IndustryRetail
Channelcontent
Cite this stat
Plain Text
stores using AI sales assistants: 20% average revenue per sale increase. Source: thunai.ai (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-recommendations-revenue-lift
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<blockquote cite="https://lighthousedata.io/data/ai-recommendations-revenue-lift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- average revenue per sale increase for stores using AI sales assistants<br><small>Source: thunai.ai (2026) · <a href="https://lighthousedata.io/data/ai-recommendations-revenue-lift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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