B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
54%
54% -- share of companies using ai driven predictive analytics for eCommerce companies (UK and US) (2020)
54% of eCommerce companies in the UK and US use AI-driven predictive analytics segments and algorithms.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
54%
Unit
Percentage
Data Vintage
2020
Entity
Sample Size
400
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Yieldify
Primary
Tier B
https://webtechspark.com/digital-marketing/ ↗
Source Article
Digital Marketing- Everything you Need to Know
What’s shocking is 4 out of 10 businesses don’t have even a basic digital marketing strategy according to a study by smart insights. CNN reported that billions of digital marketing dollars are being wasted as adverts fail to reach their potential audiences.
Just to put things in perspective, There a…
Original Research
Yieldify
· Original study ↗
Methodology
Yieldify survey; 89% of verticals expected to use it by end of next year
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
eCommerce companies (UK and US): 54% share of companies using ai driven predictive analytics. Source: Yieldify (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-predictive-analytics-usage
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<blockquote cite="https://lighthousedata.io/data/ai-predictive-analytics-usage" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>54%</strong> -- share of companies using ai driven predictive analytics for eCommerce companies (UK and US)<br><small>Source: Yieldify (2020) · <a href="https://lighthousedata.io/data/ai-predictive-analytics-usage" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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