B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
79%
79% -- ai powered search adoption rate for consumers (2025)
By 2025, 79% of consumers are expected to use or utilize AI-powered search.
- Forecasted/expected rate
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
79%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Gartner
Primary
Tier C
https://gravitywrite.com/blog/what-is-generative-engine-optimization-geo ↗
Source Article
What is Generative Engine Optimization (GEO)? A Simple Guide
INFORMATIVE
What is Generative Engine Optimization (GEO)? A Simple Guide
Discover how Generative Engine Optimization (GEO) boosts your content’s visibility on AI search platforms like ChatGPT, Bing Chat, and Google’s SGE.
Published Date:
Jul 8, 2025
Last Modified:
Jul 17, 2025
Online search is chang…
Original Research
Gartner
· Original study ↗
Methodology
Gartner figure cited by GravityWrite
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
consumers: 79% ai powered search adoption rate. Source: Gartner (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-powered-search-consumers-2025
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<blockquote cite="https://lighthousedata.io/data/ai-powered-search-consumers-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>79%</strong> -- ai powered search adoption rate for consumers<br><small>Source: Gartner (2025) · <a href="https://lighthousedata.io/data/ai-powered-search-consumers-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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