B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

83%

83% -- engagement rate increase when personalized for AI-generated short video (2026)

2026  · Salesforce

AI-generated short videos achieve an 83% higher engagement rate when personalized to target audience segments.

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Attribution: Salesforce View source
Lighthouse Research Team
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Source verified Evidence graded
Value
83%
Unit
Percentage
Data Vintage
2026
Entity
AI-generated short video
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Salesforce Primary Tier C
https://tagshop.ai/id/blog/short-form-video-stats-every-marketer-should-know/ ↗
Confidence: 48/100 Vintage: 2026 Channel: Deep Crawl
Source Article
Statistik Video Pendek: Setiap Pemasar Harus Mengetahuinya
Statistik Video Pendek: Setiap Pemasar Harus Mengetahuinya Video adalah bentuk konten online yang paling dominan. Dalam hal ini juga, video berdurasi pendek menjadi seperti makanan cepat saji di media digital, karena sangat adiktif, cepat dikonsumsi, dan hampir mustahil untuk diabaikan. Konten video…
Original Research
Salesforce · Original study ↗

Attributed to Salesforce

Methodology documented
Industrymarketing
Plain Text
AI-generated short video: 83% engagement rate increase when personalized. Source: Salesforce (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-personalized-video-engagement-2026
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<blockquote cite="https://lighthousedata.io/data/ai-personalized-video-engagement-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>83%</strong> -- engagement rate increase when personalized for AI-generated short video<br><small>Source: Salesforce (2026) · <a href="https://lighthousedata.io/data/ai-personalized-video-engagement-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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