B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
62%
62% -- organic click through rate for Google AI Overviews triggered queries (2026)
The observed organic click-through rate on Google queries triggering AI Overviews dropped to approximately 62% of triggered queries (a 38% reduction from baseline).
- Represents observed post-AI Overviews CTR indexed relative to an estimated ~100% baseline on triggered queries
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
62%
Unit
Percentage
Data Vintage
2026
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Search Engine Journal (citing a randomized field experiment)
Primary
Tier C
https://asquaresolution.com/blog/google-ai-overviews-impact-organic-clicks/ ↗
Source Article
Google AI Overviews Impact: 38% Click Drop, No User Gain
Original Research
Search Engine Journal (citing a randomized field experiment)
· Original study ↗
Methodology
Post-AI Overview organic CTR on triggered queries, down from ~100% baseline
Methodology documented
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelsearch
Cite this stat
Plain Text
Google AI Overviews triggered queries: 62% organic click through rate. Source: Search Engine Journal (citing a randomized field experiment) (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-overviews-ctr-triggered-queries-62pct
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<blockquote cite="https://lighthousedata.io/data/ai-overviews-ctr-triggered-queries-62pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>62%</strong> -- organic click through rate for Google AI Overviews triggered queries<br><small>Source: Search Engine Journal (citing a randomized field experiment) (2026) · <a href="https://lighthousedata.io/data/ai-overviews-ctr-triggered-queries-62pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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