B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
27.43%
27.43% -- ai overview prevalence rate for US desktop SERPs (Ahrefs sample) (2025-06)
In June 2025, AI Overviews appeared on 27.43% of US desktop search engine results pages in Ahrefs' 1,000,000 SERP sample.
- Based on desktop SERP sample of 1,000,000 queries tracked by Ahrefs
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
27.43%
Unit
Percentage
Data Vintage
2025-06
Entity
Sample Size
1,000,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ahrefs
Primary
Tier B
https://seohandbook.co.uk/resources/serp-feature-targeting/ ↗
Source Article
How to Target SERP Features | The SEO Handbook
How to Target SERP Features
Last updated
This guide covers how to optimise for each major SERP feature. For background on what features exist, how they affect click-through rates, and how to factor them into keyword research, see SERP Features.
AI Overviews
What they are
AI Overviews are synthesised…
Original Research
Ahrefs
· Original study ↗
Methodology
Ahrefs study of 1,000,000 US desktop SERPs; up from 3.93% in January 2025
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US desktop SERPs (Ahrefs sample): 27.43% ai overview prevalence rate. Source: Ahrefs (2025-06). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-overview-prevalence-us-desktop-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai-overview-prevalence-us-desktop-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>27.43%</strong> -- ai overview prevalence rate for US desktop SERPs (Ahrefs sample)<br><small>Source: Ahrefs (2025-06) · <a href="https://lighthousedata.io/data/ai-overview-prevalence-us-desktop-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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