B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
68%
68% -- ai overview with ads rate for Pet supplies (pets) search vertical (2025)
The pet supplies vertical has a 68% rate of combining AI Overviews with ads, making it the most frequent category.
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Lighthouse Research Team
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Evidence graded
Value
68%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Search Engine Land
Primary
Tier B
https://www.tollar.cz/ai-overview-cesko-seo-ppc/ ↗
Source Article
AI Overview v Česku: Co to znamená pro SEO a PPC
AI Overview, nová generativní odpověď Google search, která zásadně mění způsob zobrazení výsledků pro uživatele i firmy, se postupně rozšiřuje i do Česka. Oficiální rollout začal 25. března 2025. Co už o této technologii víme z dat ze zahraničí a oficiálních zdrojů a co by měli majitelé e-shopů/služ…
Original Research
Search Engine Land
· Original study ↗
Methodology
Share of AI Overview + ads combinations in the pet supplies vertical; most common vertical for the combination. Cited from Search Engine Land.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Pet supplies (pets) search vertical: 68% ai overview with ads rate. Source: Search Engine Land (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-overview-ads-pets-vertical
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai-overview-ads-pets-vertical" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>68%</strong> -- ai overview with ads rate for Pet supplies (pets) search vertical<br><small>Source: Search Engine Land (2025) · <a href="https://lighthousedata.io/data/ai-overview-ads-pets-vertical" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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