B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

6%

6% -- ai tool usage for local recommendations for consumers using AI tools for local recommendations (2026)

2026  · BrightLocal

AI tool usage for local recommendations was at 6% before surging to 45% within a single year.

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Attribution: BrightLocal View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
6%
Unit
Percentage
Data Vintage
2026
Entity
consumers using AI tools for local recommendations
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
BrightLocal Primary Tier C
https://www.itshco.com/blog/iframe-trap-brand-embed-killing-dealer-seo ↗
Confidence: 48/100 Vintage: 2026 Channel: Deep Crawl
Source Article
Why Your Brand Product Pages Are Invisible to Google (and What to Do About It)
What Is an Iframe Trap, and Why Does It Cost Authorized Dealers Leads? A brand iframe trap is what happens when an authorized dealer embeds a luxury brand's "official" product feed on their website, only to discover that Google can't read, index, or rank any of that content. The iframe looks premium…
Original Research
BrightLocal · Original study ↗

BrightLocal Local Consumer Review Survey 2026, cited by source

Methodology documented
Industrymarketing
Plain Text
consumers using AI tools for local recommendations: 6% ai tool usage for local recommendations. Source: BrightLocal (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-local-recommendations-6-to-45
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai-local-recommendations-6-to-45" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>6%</strong> -- ai tool usage for local recommendations for consumers using AI tools for local recommendations<br><small>Source: BrightLocal (2026) · <a href="https://lighthousedata.io/data/ai-local-recommendations-6-to-45" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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