B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

22%

22% -- roi increase for AI-driven campaigns (2026)

Name: ROI Increase Statistics
Creator: Lighthouse Intelligence
Published: 2026-08-02

2026 · Industry Analysis

AI-driven campaigns deliver 22% higher ROI compared to traditional campaign/attribution models.

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Attribution: Industry Analysis View source

Lighthouse Research Team

Last verified: 2026-08-02 · How we verify data →

Source verified Evidence graded

Value

22%

Unit

Percentage

Data Vintage

2026

Entity

AI-driven campaigns

Geography

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Industry Analysis Primary Tier A

https://whitehat-seo.co.uk/blog/ai-automation ↗

Confidence: 30/100 Vintage: 2026 Channel: Cc Extraction

Source Article

AI Automation in 2026 | Whitehat

AI Automation in 2026 AI & Marketing Automation AI marketing automation Here's the uncomfortable truth about AI automation in 2026: everyone's experimenting, almost nobody's mastering it. McKinsey's latest Global Survey found 88% of organisations now use AI in at least one function—up from 55% in 20…

Original Research

Industry Analysis · Original study ↗

Methodology

Performance marketing analysis

Segmentation

IndustryMedia RegionUK RoleAll marketers Channelcontent

Cite this stat

Plain Text

AI-driven campaigns: 22% roi increase. Source: Industry Analysis (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-driven-attribution-roi-increase-2026

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<blockquote cite="https://lighthousedata.io/data/ai-driven-attribution-roi-increase-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>22%</strong> -- roi increase for AI-driven campaigns<br><small>Source: Industry Analysis (2026) · <a href="https://lighthousedata.io/data/ai-driven-attribution-roi-increase-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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