B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
17.3%
17.3% -- ai generated content share top 20 results for AI-written pages among Google's top 20 search results (2025)
AI-generated content accounts for 17.3% of Google's top 20 search results in 2025.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
17.3%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Semrush
Primary
Tier C
https://www.seozilla.ai/how-to-do-competitor-analysis ↗
Source Article
How to Do Competitor Analysis for Content Success
How to Do Competitor Analysis for Content Success
TLDR; Content competitor analysis means systematically studying competing pages to understand what they rank for, how they satisfy search intent, and where gaps or opportunities exist, rather than guessing what content to create. Its importance is gr…
Original Research
Semrush
· Original study ↗
Methodology
Body text states 'over 17%', article table specifies 17.3% for 2025; cited in article to Semrush
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
AI-written pages among Google's top 20 search results: 17.3% ai generated content share top 20 results. Source: Semrush (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-content-share-google-top-20-results
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai-content-share-google-top-20-results" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>17.3%</strong> -- ai generated content share top 20 results for AI-written pages among Google's top 20 search results<br><small>Source: Semrush (2025) · <a href="https://lighthousedata.io/data/ai-content-share-google-top-20-results" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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