B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
46%
46% -- productivity gain from ai data cleansing for RevOps teams using AI-driven data cleansing (2025)
Teams running AI-driven data cleansing and monitoring report being 46% more productive.
- self-reported
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
46%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
ZoomInfo
Primary
Tier B
https://pipeline.zoominfo.com/operations/ai-survey-revops-2025 ↗
Source Article
Data Quality Metrics Every RevOps Leader Should Track Monthly
Disclosure: This article is published by Datamagnet. Vendor claims are self-reported unless otherwise noted.
Data Quality Metrics Every RevOps Leader Should Track Monthly
In 2026, 60% of organizations don't measure the cost of poor data quality at all, according to Gartner research cited in ZoomInfo…
Original Research
ZoomInfo
· Original study ↗
Methodology
ZoomInfo State of AI 2025 Report (RevOps survey)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
RevOps teams using AI-driven data cleansing: 46% productivity gain from ai data cleansing. Source: ZoomInfo (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-cleansing-productivity-gain-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai-cleansing-productivity-gain-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>46%</strong> -- productivity gain from ai data cleansing for RevOps teams using AI-driven data cleansing<br><small>Source: ZoomInfo (2025) · <a href="https://lighthousedata.io/data/ai-cleansing-productivity-gain-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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