B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
44%
44% -- share of ai cited local sources from own site for AI local search citations (2026)
According to a Yext study, 44% of the sources AI cites for local queries come from a business's own website.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
44%
Unit
Percentage
Data Vintage
2026
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Yext
Primary
Tier B
https://rctrl.com/blog/local-aeo-2026-cited-chatgpt-claude ↗
Source Article
Local AEO 2026: Get Cited by ChatGPT & Claude
A water damage company in Phoenix had more reviews than its biggest competitor. Better photos. Bigger ad budget. Even a nicer website. And when people asked ChatGPT some version of "who should I call if water's coming through my ceiling near Scottsdale," the answer kept being the other guys. The age…
Original Research
Yext
· Original study ↗
Methodology
Yext study cited in article
Methodology documented
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
AI local search citations: 44% share of ai cited local sources from own site. Source: Yext (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-cited-sources-own-site-44pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai-cited-sources-own-site-44pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>44%</strong> -- share of ai cited local sources from own site for AI local search citations<br><small>Source: Yext (2026) · <a href="https://lighthousedata.io/data/ai-cited-sources-own-site-44pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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