B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
30%
30% -- ai citation persistence rate for Brands in AI answers (2026)
Only 30% of brands that appear in one AI answer persist in the next answer for the same query.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
AirOps
Primary
Tier C
https://regencleo.ai/articles/why-brand-not-appearing-chatgpt-recommendations/ ↗
Source Article
Why Your Brand Does Not Appear in ChatGPT Recommendations | CLEO
Your brand does not appear in ChatGPT recommendations because AI assistants cannot read your website. Not because your content is weak, not because your competitors spend more, but because the technical structure of your site prevents AI crawlers from extracting the information they need to cite you…
Original Research
AirOps
· Original study ↗
Methodology
AirOps research cited by vendor blog
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Brands in AI answers: 30% ai citation persistence rate. Source: AirOps (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-citation-persistence-30pct
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<blockquote cite="https://lighthousedata.io/data/ai-citation-persistence-30pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- ai citation persistence rate for Brands in AI answers<br><small>Source: AirOps (2026) · <a href="https://lighthousedata.io/data/ai-citation-persistence-30pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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