B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

68%

68% -- share of online experiences beginning with search engine for online users (2017)

2017  · Ahrefs

68% of online experiences begin with a search engine.

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Attribution: Ahrefs View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
68%
Unit
Percentage
Data Vintage
2017
Entity
online users
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Ahrefs Primary Tier B
https://meghanmonaghan.com/custom-content-business/ ↗
Confidence: 53/100 Vintage: 2017 Channel: Deep Crawl
Source Article
Reasons Why You Need Custom Content Marketing for Business
Does this sound familiar? Your email list hasn’t heard from you in a while, and your social media feeds resemble an online ghost town. You haven’t blogged in ages or posted a video. You’re busy with client work and running a business! Who has time for content marketing? Many small business owners fi…
Original Research
Ahrefs · Original study ↗

Cited from Ahrefs statistics

Methodology documented
Industrymarketing
Plain Text
online users: 68% share of online experiences beginning with search engine. Source: Ahrefs (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ahrefs-online-experiences-search-68
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<blockquote cite="https://lighthousedata.io/data/ahrefs-online-experiences-search-68" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>68%</strong> -- share of online experiences beginning with search engine for online users<br><small>Source: Ahrefs (2017) · <a href="https://lighthousedata.io/data/ahrefs-online-experiences-search-68" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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