B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
12%
12% -- percentage of ai cited urls ranking in google top 10 for AI assistants (ChatGPT, Gemini, Copilot, Perplexity) (2025-08)
About 12% of URLs cited by AI assistants rank in Google's top 10 for the same prompt.
- Approximate figure ('about 12%')
- Varies by engine: ChatGPT, Gemini, and Copilot hovered near 8-9%, while Perplexity was ~29%
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
12%
Unit
Percentage
Data Vintage
2025-08
Entity
Sample Size
15,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ahrefs
Primary
Tier B
https://ranketize.com/blog/content-arbitrage ↗
Source Article
Content Arbitrage: What It Is and How to Use It Without Going Thin | Ranketize
Content Arbitrage: What It Is and How to Use It Without Going Thin
What content arbitrage is, the three forms it takes, and how to repurpose proven ideas with real value-add so AI engines and Google still cite you in 2026.
On this page
- What is content arbitrage?
- Where does the term come from - a…
Original Research
Ahrefs
· Original study ↗
Methodology
Ahrefs analysis of 15,000 prompts
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
AI assistants (ChatGPT, Gemini, Copilot, Perplexity): 12% percentage of ai cited urls ranking in google top 10. Source: Ahrefs (2025-08). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ahrefs-ai-cited-urls-top10-overlap
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<blockquote cite="https://lighthousedata.io/data/ahrefs-ai-cited-urls-top10-overlap" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12%</strong> -- percentage of ai cited urls ranking in google top 10 for AI assistants (ChatGPT, Gemini, Copilot, Perplexity)<br><small>Source: Ahrefs (2025-08) · <a href="https://lighthousedata.io/data/ahrefs-ai-cited-urls-top10-overlap" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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