B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

15.8%

15.8% -- share using promotions and loyalty programs for Polish online shoppers aged 60+ (Q1 2024)

Name: Share Using Promotions And Loyalty Programs Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-26

Q1 2024 · n=1,010 · SAMOSEO

15.8% of Polish consumers aged 60+ more frequently use promotions and loyalty programs in response to inflation.

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Attribution: SAMOSEO View source

Lighthouse Research Team

Last verified: 2026-09-26 · How we verify data →

Source verified Evidence graded

Value

15.8%

Unit

Percentage

Data Vintage

Q1 2024

Entity

Polish online shoppers aged 60+

Sample Size

1,010

Geography

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

SAMOSEO Primary Tier A

https://samoseo.pl/nawyki-e-zakupowe-polakow-raport-2024/ ↗

Confidence: 57/100 Vintage: Q1 2024 Channel: Deep Crawl

Source Article

Nawyki e-zakupowe Polaków – ile wydajemy w Internecie i co najchętniej kupujemy? Raport 2024 - SAMOSEO

Nawyki e-zakupowe Polaków – ile wydajemy w Internecie i co najchętniej kupujemy? Raport 2024 Polacy lubią kupować online. Jak wynika z raportu Głównego Urzędu Statystycznego, Społeczeństwo informacyjne w Polsce w 2023 r., w ubiegłym roku zakupów przez Internet w Polsce dokonało 64,3% osób w wieku 16…

Original Research

SAMOSEO · Original study ↗

Methodology

CAWI survey by SAMOSEO

Methodology documented

Segmentation

IndustryRetail RegionPL Channelmulti-channel

Cite this stat

Plain Text

Polish online shoppers aged 60+: 15.8% share using promotions and loyalty programs. Source: SAMOSEO (Q1 2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/age-60-plus-promotions-use

HTML Embed

<blockquote cite="https://lighthousedata.io/data/age-60-plus-promotions-use" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15.8%</strong> -- share using promotions and loyalty programs for Polish online shoppers aged 60+<br><small>Source: SAMOSEO (Q1 2024) · <a href="https://lighthousedata.io/data/age-60-plus-promotions-use" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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