B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
14%
14% -- incremental purchases per dollar spent for Facebook Ads campaigns using Advantage+ Creative (2025)
Facebook Ads campaigns using Advantage+ Creative have seen a 14% increase in incremental purchases per dollar spent.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
14%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Meta
Primary
Tier B
https://insights.topkee.com.sg/dynamic/facebook-ads-optimization ↗
Source Article
Optimize Facebook Ads with Advantage+ Creative for Maximum ROI | Topkee
Singapore
In the ever-evolving world of digital advertising, staying ahead of the curve is crucial for maximizing ROI and achieving marketing goals. One of the most significant advancements in recent years is Meta’s Advantage+ Creative, a tool that leverages AI to enhance ad performance through pers…
Original Research
Meta
· Original study ↗
Methodology
Meta platform benchmark cited by Topkee
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Facebook Ads campaigns using Advantage+ Creative: 14% incremental purchases per dollar spent. Source: Meta (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/advantage-creative-incremental-purchases-per-dollar
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<blockquote cite="https://lighthousedata.io/data/advantage-creative-incremental-purchases-per-dollar" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14%</strong> -- incremental purchases per dollar spent for Facebook Ads campaigns using Advantage+ Creative<br><small>Source: Meta (2025) · <a href="https://lighthousedata.io/data/advantage-creative-incremental-purchases-per-dollar" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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