B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
52,982
52,982 -- ads txt lines removed for SSP ecosystem (top 10k US publishers) (2024-09)
In September 2024, 52,982 existing ads.txt lines were removed across the top 10,000 US publishers.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
52,982
Unit
Count
Data Vintage
2024-09
Entity
Sample Size
10,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Databeat
Primary
Tier A
https://databeat.io/blog/sellers-report-october-2024/ ↗
Source Article
October 2024 Sellers Report: Ads.txt & SSP Trends Breakdown
Ads.txt Lines
In September 2024, the addition of 62,650 new ads.txt lines and the removal of 52,982 existing lines resulted in a net change of over 9,600+ lines. The positive net change is back after 3 months which is good news for SSP’s. However, the count of lines that were added over the past mon…
Original Research
Databeat
· Original study ↗
Methodology
Analysis of ads.txt files from top 10k US publishers
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
SSP ecosystem (top 10k US publishers): 52,982 ads txt lines removed. Source: Databeat (2024-09). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ads-txt-removed-lines-sept-2024
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ads-txt-removed-lines-sept-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>52,982</strong> -- ads txt lines removed for SSP ecosystem (top 10k US publishers)<br><small>Source: Databeat (2024-09) · <a href="https://lighthousedata.io/data/ads-txt-removed-lines-sept-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.