B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
91%
91% -- ad presence rate when ai overview is generated for Google US software house sales queries (2024-07)
Ads appeared in 91% of sales-related phrases in Google US search results when an AI Overview module was generated.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
91%
Unit
Percentage
Data Vintage
2024-07
Entity
Sample Size
991
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Agency Whites
Primary
Tier A
https://www.agencjawhites.pl/en/blog/ai-overview-for-software-house-industry-key-success-factors-at-… ↗
Source Article
AI Overview for Software House Industry: Key Success Factors at Google – July 2024 Study
AI Overview is an innovative solution that enhanced traditional search results with AI-generated content. It appears above the standard organic and below paid results, offering users more complex and personalized information.
Based on our Agency's research conducted in the Google US in July 2024, we…
Original Research
Agency Whites
· Original study ↗
Methodology
Agency study of Google US SERPs for software house industry
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google US software house sales queries: 91% ad presence rate when ai overview is generated. Source: Agency Whites (2024-07). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ads-in-aio-sales-phrases-91pct
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<blockquote cite="https://lighthousedata.io/data/ads-in-aio-sales-phrases-91pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>91%</strong> -- ad presence rate when ai overview is generated for Google US software house sales queries<br><small>Source: Agency Whites (2024-07) · <a href="https://lighthousedata.io/data/ads-in-aio-sales-phrases-91pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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