B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

11%

11% -- continual email checking rate for email users (2023)

2023  · Adobe

11% of surveyed email users continually check their emails, both personal and work-related.

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Attribution: Adobe View source
Lighthouse Research Team
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Source verified Evidence graded
Value
11%
Unit
Percentage
Data Vintage
2023
Entity
email users
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Adobe Primary Tier C
https://smaily.com/12-tips-and-tricks-to-conquer-email-marketing-for-your-e-commerce-business/ ↗
Confidence: 48/100 Vintage: 2023 Channel: Wayback
Source Article
12 Must-Know Tips and Tricks to Conquer Email Marketing for Your E-Commerce Business, Part 1
1. Email Marketing: Top Benefits Your E-Commerce Business Successful e-commerce businesses build long-lasting relationships with their clients and prospects. Companies understand the value of a strong brand presence and timely, relevant communications. Hence, many of them invest in email marketing t…
Original Research
Adobe · Original study ↗

Adobe survey cited by Smaily

Methodology documented
Industrymarketing
Plain Text
email users: 11% continual email checking rate. Source: Adobe (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/adobe-continual-email-checking
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<blockquote cite="https://lighthousedata.io/data/adobe-continual-email-checking" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>11%</strong> -- continual email checking rate for email users<br><small>Source: Adobe (2023) · <a href="https://lighthousedata.io/data/adobe-continual-email-checking" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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