B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
28%
28% -- android ad monetization market share for AdMob (2025)
AdMob accounted for 28% of Android ad monetization market share based on 146 billion ad impressions analyzed.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
28%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
146,000,000,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
bizzware.in
Primary
Tier C
https://bizzware.in/blog/unity-ads-vs-admob/ ↗
Source Article
Unity Ads vs AdMob: Which Monetization Platform is Better for Your Game in 2026? - Bizzware
Mobile game monetization is no longer just about inserting ads into gameplay. It is about placing the right ads through the right platform at the right moment in the player journey.
In 2026, Unity Ads and AdMob stand out as the two most widely used ad networks in mobile gaming. Both are powerful, bo…
Original Research
bizzware.in
· Original study ↗
Methodology
Based on analysis of 146 billion Android ad impressions in a 2025 ad network benchmark report cited by the article; the original benchmark report is not named. AdMob described as market share leader in Android ad monetization.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
AdMob: 28% android ad monetization market share. Source: bizzware.in (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/admob-android-market-share-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/admob-android-market-share-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>28%</strong> -- android ad monetization market share for AdMob<br><small>Source: bizzware.in (2025) · <a href="https://lighthousedata.io/data/admob-android-market-share-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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