C
Evidence Grade C
Use with Hedging
Current
8%
8% — ad spend growth rate for Ireland (1970)
Source:
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Curated by Aaron Agius
· Founder, Louder Online
Last verified:
·
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Source verified
Evidence graded
Value
8%
Unit
Percentage
Data Vintage
1970
Entity
Study Type
Unknown
Geography
Western Europe
Trend
Stable
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive — corroborate before citing in formal research.
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
90
Independence
30
Methodology
30
Freshness
20
Sources (2)
Zenith 2016 hotspots (annual 2015-2018)
Primary
Tier B
https://www.zenithmedia.com/zenith-global-intelligence-worlds-advertising-hotspots/ ↗
Also cited by
2026-05-01
Original Research
Zenith Media
· Original study ↗
Segmentation
Industryadvertising
RegionWestern Europe
Cite this stat
Suggested hedging: based on claims without stated methodology, with unverified sample sizes...
Plain Text
Ireland: 8% ad spend growth rate. Source: Zenith 2016 hotspots (annual 2015-2018) (1970). Via Lighthouse Research Data — https://lighthousedata.io/data/ad-spend-growth-rate-ireland-1970
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ad-spend-growth-rate-ireland-1970" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>8%</strong> — ad spend growth rate for Ireland<br><small>Source: Zenith 2016 hotspots (annual 2015-2018) (1970) · <a href="https://lighthousedata.io/data/ad-spend-growth-rate-ireland-1970" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>
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