B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
29.9%
29.9% -- abandoned cart email click to sale rate for Ecommerce abandoned cart email campaigns (2022)
29.9% of clicks on abandoned cart retargeting emails lead to a recovered sale.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
29.9%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
visenze.com
Primary
Tier C
https://www.visenze.com/blog/2022/07/15/17-proven-strategies-for-reducing-shopping-cart-abandonment/ ↗
Source Article
17 Proven Strategies for Reducing Shopping Cart Abandonment - Visenze
- July 15 2022 | 16 mins read
One of the main challenges that ecommerce businesses face in this day and age is shopping cart abandonment. Unlike when shopping in person, customers can quickly and easily click off your page with little thought—leaving their shopping cart full of incomplete purchases.…
Original Research
visenze.com
· Original study ↗
Methodology
Share of clicks on abandoned cart recovery emails leading to a recovered sale; original study not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Ecommerce abandoned cart email campaigns: 29.9% abandoned cart email click to sale rate. Source: visenze.com (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/abandoned-cart-email-click-sale-rate-2022
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<blockquote cite="https://lighthousedata.io/data/abandoned-cart-email-click-sale-rate-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>29.9%</strong> -- abandoned cart email click to sale rate for Ecommerce abandoned cart email campaigns<br><small>Source: visenze.com (2022) · <a href="https://lighthousedata.io/data/abandoned-cart-email-click-sale-rate-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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