B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
75%
75% -- first week product abandonment rate for digital product users (2025)
75% of users abandon a product within the first week if they struggle during onboarding.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
75%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
rallyboard.com
Primary
Tier C
https://www.rallyboard.com/resources/blog/your-association-doesn-t-need-another-platform ↗
Source Article
Your Association Doesn't Need Another Platform
Associations
Your Association Doesn't Need Another Platform
RallyBoard Co-founder and CEO, Jackson Boyar, argues that members do not want another platform; instead, they are seeking personalized, value-add programs
Jackson Boyar
Co-founder and CEO
·
8 min read
I've heard it dozens of times from asso…
Original Research
rallyboard.com
· Original study ↗
Methodology
Author cites platform abandonment research; no named study
Methodology documented
Segmentation
IndustryEducation
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
digital product users: 75% first week product abandonment rate. Source: rallyboard.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/75-percent-first-week-abandonment
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<blockquote cite="https://lighthousedata.io/data/75-percent-first-week-abandonment" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>75%</strong> -- first week product abandonment rate for digital product users<br><small>Source: rallyboard.com (2025) · <a href="https://lighthousedata.io/data/75-percent-first-week-abandonment" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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