B
Evidence Grade B
Graded
under review
Safe to Cite
Current
71%
71% -- complaints on facebook for all complaints on social media (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
71%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
71
Source
Marketing Land
Primary
Tier A
https://gripped.io/paid-search-and-social/how-to-monitor-social-media/ ↗
Source Article
How to Monitor Social Media for Marketing, Sales
How to Monitor Social Media for Marketing, Sales
In this article we’ll look at how to optimise your social media monitoring. Approximately 67% of online users count on social media when making a purchase decision (Source: Nielsen), and 78% of people who complain on Twitter expect a response within a…
Original Research
Marketing Land
· Original study ↗
Methodology
Source: Marketing Land
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
all complaints on social media: 71% complaints on facebook. Source: Marketing Land (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/71-percent-complaints-on-facebook
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<blockquote cite="https://lighthousedata.io/data/71-percent-complaints-on-facebook" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>71%</strong> -- complaints on facebook for all complaints on social media<br><small>Source: Marketing Land (2026) · <a href="https://lighthousedata.io/data/71-percent-complaints-on-facebook" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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