B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
38%
38% -- visitors stopping engagement if layout or content unattractive for Website visitors (2025)
Up to 38% of website visitors will stop engaging if the layout or content is unattractive.
- Upper bound figure ('up to 38%')
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
38%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
HubSpot
Primary
Tier C
https://digitalengage.net/web-design/?utm_source=UpCity' ↗
Source Article
Website Design | Wordpress & Magento Development | Digital Engage
Website Design & Development
WEBSITE DESIGN SERVICES
- Cost-effective solutions
- Impressive Results
- Experience across a multitude of industries
- Talented team of visual creators and coders
- Unbeatable support and service
The Importance of Web Design
1. First Impressions Matter
The old adage of …
Original Research
HubSpot
· Original study ↗
Methodology
Upper bound ('up to 38%'); cited from HubSpot; original publication date not stated; page undated, vintage set to archive collection year 2025.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Website visitors: 38% visitors stopping engagement if layout or content unattractive. Source: HubSpot (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/38-percent-stop-engaging-unattractive-content
HTML Embed
<blockquote cite="https://lighthousedata.io/data/38-percent-stop-engaging-unattractive-content" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>38%</strong> -- visitors stopping engagement if layout or content unattractive for Website visitors<br><small>Source: HubSpot (2025) · <a href="https://lighthousedata.io/data/38-percent-stop-engaging-unattractive-content" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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