B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
22%
22% -- marketers tracking ai visibility for marketers (2026)
Only 22% of marketers currently track AI visibility at all.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
22%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
60
Independence
30
Methodology
45
Freshness
86
Source
Averi
Primary
Tier A
https://www.austinheaton.com/blog/aeo-vs-seo-for-b2b-companies-top-7-differences ↗
Source Article
AEO vs SEO for B2B Companies - Top 7 Differences | Austin Heaton
Compare AEO vs SEO for B2B companies: 7 key differences in strategy, measurement, and conversions, explained by consultant Austin Heaton.
AEO vs SEO is the comparison every B2B marketing team is being forced to make in 2026, and most are getting the framing wrong. 94% of B2B buyers used generative A…
Original Research
Averi
· Original study ↗
Methodology
Source: Averi
Methodology documented
Segmentation
Channelrss_feed
Cite this stat
Plain Text
marketers: 22% marketers tracking ai visibility. Source: Averi (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/22-percent-marketers-track-ai-visibility
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<blockquote cite="https://lighthousedata.io/data/22-percent-marketers-track-ai-visibility" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>22%</strong> -- marketers tracking ai visibility for marketers<br><small>Source: Averi (2026) · <a href="https://lighthousedata.io/data/22-percent-marketers-track-ai-visibility" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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