B
Evidence Grade B
Safe to Cite
Dated
49
49 -- net promoter score for YouTube (2022)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
49
Unit
Score
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
70
Methodology
45
Freshness
95
Sources (4)
Verint
Primary
Tier A
https://www.marketinginasia.com/insights-from-the-cx-edge-studies-by-lara-truelove-centre-for-experi… ↗
Source Article
E-Commerce Customer Service Metrics to Track
In the fast-paced world of e-commerce in 2026, where 95 percent of consumers consider customer service essential for brand loyalty, tracking the right metrics can make the difference between thriving and merely surviving. With 73 percent of shoppers willing to switch brands after just one poor exper…
Also cited by
2026-07-16
2026-07-16
2026-08-11
Original Research
Verint
· Original study ↗
Methodology
Source: Verint, 2018
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
YouTube: 49 net promoter score. Source: Verint (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/youtube-nps-score-2022
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<blockquote cite="https://lighthousedata.io/data/youtube-nps-score-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>49</strong> -- net promoter score for YouTube<br><small>Source: Verint (2022) · <a href="https://lighthousedata.io/data/youtube-nps-score-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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