B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

47%

47% -- share saving or investing less than 5pct of monthly income for younger generations (2024)

2024  · n=2,068  · Invessed / YouGov

47% of younger generations either save nothing or invest less than 5% of their monthly income.

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Attribution: Invessed / YouGov View source
Lighthouse Research Team
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Source verified Evidence graded
Value
47%
Unit
Percentage
Data Vintage
2024
Entity
younger generations
Sample Size
2,068
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Invessed / YouGov Primary Tier A
https://invessed.com/insights/the-economic-impact-of-low-savings-and-investment-among-younger-genera… ↗
Confidence: 57/100 Vintage: 2024 Channel: Deep Crawl
Source Article
The Economic Impact of Low Savings and Investment Among Younger Generations
Limited financial literacy, low savings and investment habits, and infrequent investment monitoring all signify a gap in engagement with wealth management among younger generations, which presents huge challenges for the government and investment management. Marianna, a 32-year-old project manager l…
Original Research
Invessed / YouGov · Original study ↗

YouGov survey of 2,068 adults

Methodology documented
Industrymarketing
Plain Text
younger generations: 47% share saving or investing less than 5pct of monthly income. Source: Invessed / YouGov (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/younger-generations-save-nothing-or-under-5pct-income
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<blockquote cite="https://lighthousedata.io/data/younger-generations-save-nothing-or-under-5pct-income" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>47%</strong> -- share saving or investing less than 5pct of monthly income for younger generations<br><small>Source: Invessed / YouGov (2024) · <a href="https://lighthousedata.io/data/younger-generations-save-nothing-or-under-5pct-income" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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