B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
5%
5% -- redesign performance ranking for Yankee Candle (2025)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
5%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
2,400
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Designalytics
Primary
Tier B
https://www.beardwood.com/work/yankeecandle ↗
Source Article
Yankee Candle — The Jar Is the Equity. The Label Is the Opportunity.
Original Research
Designalytics
· Original study ↗
Methodology
Designalytics database test of 2,400 launched redesigns
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Yankee Candle: 5% redesign performance ranking. Source: Designalytics (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/yankee-candle-top-5-percent-redesigns-2025
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<blockquote cite="https://lighthousedata.io/data/yankee-candle-top-5-percent-redesigns-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5%</strong> -- redesign performance ranking for Yankee Candle<br><small>Source: Designalytics (2025) · <a href="https://lighthousedata.io/data/yankee-candle-top-5-percent-redesigns-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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