B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
30
30 -- commercial agreement duration for Yahoo-Taboola native advertising partnership (2021)
Taboola is becoming Yahoo's native advertising partner through a 30-year commercial agreement.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
30
Unit
Duration Years
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
TechCrunch
Primary
Tier B
https://digitalmediawire.com/yahoo-gets-25-stake-in-taboola-as-part-of-long-term-advertising-deal/ ↗
Source Article
Yahoo Gets 25% Stake In Taboola As Part Of Long-Term Advertising Deal
Tech Crunch reports: “Yahoo is taking a nearly 25% stake in advertising network Taboola. In exchange for this move, Taboola is becoming Yahoo’s native advertising partner through a 30-year commercial agreement. If you’re not familiar with Taboola, you may have seen its content recommendation widgets…
Original Research
TechCrunch
· Original study ↗
Methodology
Announced long-term advertising deal
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Yahoo-Taboola native advertising partnership: 30 commercial agreement duration. Source: TechCrunch (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/yahoo-taboola-30-year-deal
HTML Embed
<blockquote cite="https://lighthousedata.io/data/yahoo-taboola-30-year-deal" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30</strong> -- commercial agreement duration for Yahoo-Taboola native advertising partnership<br><small>Source: TechCrunch (2021) · <a href="https://lighthousedata.io/data/yahoo-taboola-30-year-deal" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.