B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

44%

44% -- share of consumers leaving due to wrong music for Swedish consumers (2026)

2026  · n=1,000  · Sounds Like Branding

44% of Swedish consumers state that 'the wrong music' makes them leave a business.

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Attribution: Sounds Like Branding View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
44%
Unit
Percentage
Data Vintage
2026
Entity
Swedish consumers
Sample Size
1,000
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sounds Like Branding Primary Tier A
http://www.soundslikebranding.com/?tag=music-in-public-places ↗
Confidence: 57/100 Vintage: 2026 Channel: Common Crawl
Source Article
The impact of music on businesses in public places #2
Original Research
Sounds Like Branding · Original study ↗

Survey of 1000 Swedes on music's impact in public places

Methodology documented
Industrymarketing
Plain Text
Swedish consumers: 44% share of consumers leaving due to wrong music. Source: Sounds Like Branding (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/wrong-music-makes-consumers-leave
HTML Embed
<blockquote cite="https://lighthousedata.io/data/wrong-music-makes-consumers-leave" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>44%</strong> -- share of consumers leaving due to wrong music for Swedish consumers<br><small>Source: Sounds Like Branding (2026) · <a href="https://lighthousedata.io/data/wrong-music-makes-consumers-leave" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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