B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
21.3%
21.3% -- share price increase for Workday (2024)
Workday experienced a 21.3% increase in share price following the repositioning associated with 'The Rock Stars of Business' campaign.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
21.3%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
ANA
Primary
Tier A
https://www.b2awards.com/a/page/Gala ↗
Source Article
2024 B2 Awards Gala
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2024 B2 Awards Gala
ANA ANNOUNCES 2024 B2 AWARD WINNERS
Workday and Ogilv…
Original Research
ANA
· Original study ↗
Methodology
ANA B2 Awards Best in Show campaign results as reported by ANA
Methodology documented
Segmentation
IndustryEducation
Company SizeEnterprise
Cite this stat
Plain Text
Workday: 21.3% share price increase. Source: ANA (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/workday-campaign-share-price-2024
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<blockquote cite="https://lighthousedata.io/data/workday-campaign-share-price-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>21.3%</strong> -- share price increase for Workday<br><small>Source: ANA (2024) · <a href="https://lighthousedata.io/data/workday-campaign-share-price-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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