B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
6,000
6,000 -- word of mouth reach for influencer word-of-mouth recommendations (2026)
Word of mouth reach reaches over 6,000 consumers into generation three when starting with 150 initial consumers.
- Estimated reach (exceeding 6,000 consumers)
- Hypothetical/modeled scenario starting from 150 initial consumers
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
6,000
Unit
Count
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Chatthreads (Dr. Walter Carl)
Primary
Tier B
https://angelsmith.net/social-media-marketing/recommendation-relay-rates-among-influencers/ ↗
Source Article
Recommendation Relay Rates Among Influencers
Original Research
Chatthreads (Dr. Walter Carl)
· Original study ↗
Methodology
Research by Dr. Walter Carl (Chatthreads) on recommendation relay across consumer generations; 150 initial consumers propagating to generation three
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
influencer word-of-mouth recommendations: 6,000 word of mouth reach. Source: Chatthreads (Dr. Walter Carl) (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/word-of-mouth-reach-150-to-6000
HTML Embed
<blockquote cite="https://lighthousedata.io/data/word-of-mouth-reach-150-to-6000" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>6,000</strong> -- word of mouth reach for influencer word-of-mouth recommendations<br><small>Source: Chatthreads (Dr. Walter Carl) (2026) · <a href="https://lighthousedata.io/data/word-of-mouth-reach-150-to-6000" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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