B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

13%

13% -- share of women using filters to conform to beauty standards for urban women in Romania (2025-03)

2025-03  · n=800  · Starcom Romania

13% of urban women in Romania use filters on social media to conform to beauty standards, even though they acknowledge these ideals are often unrealistic.

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Attribution: Starcom Romania View source
Lighthouse Research Team
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Source verified Evidence graded
Value
13%
Unit
Percentage
Data Vintage
2025-03
Entity
urban women in Romania
Sample Size
800
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Starcom Romania Primary Tier A
https://dataintelligence.ro/beyond-beauty-how-women-define-femininity-confidence-and-influence-in-th… ↗
Confidence: 57/100 Vintage: 2025-03 Channel: Wayback
Source Article
Beyond Beauty - How women define femininity, confidence, and influence in the digital age - Starcom study - Data Intelligence
Social media has reshaped the way femininity is perceived, making it more fluid, diverse, and influenced by digital culture than ever before. Beyond traditional beauty standards, platforms now foster greater representation, self-expression, and empowerment. In celebration of women’s month, Starcom R…
Original Research
Starcom Romania · Original study ↗

CAWI survey of 800 urban women aged 18-50, Starcom Romania

Methodology documented
Industrymarketing
Plain Text
urban women in Romania: 13% share of women using filters to conform to beauty standards. Source: Starcom Romania (2025-03). Via Lighthouse Intelligence -- https://lighthousedata.io/data/women-filters-beauty-standards-2025
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<blockquote cite="https://lighthousedata.io/data/women-filters-beauty-standards-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>13%</strong> -- share of women using filters to conform to beauty standards for urban women in Romania<br><small>Source: Starcom Romania (2025-03) · <a href="https://lighthousedata.io/data/women-filters-beauty-standards-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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