B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

63%

63% -- marketers reviewing analytics weekly reporting better content performance for Marketers (2023)

2023  · Sprout Social

63% of marketers who review analytics weekly report better content performance compared to those who check monthly.

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Attribution: Sprout Social View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
63%
Unit
Percentage
Data Vintage
2023
Entity
Marketers
Geography
North America
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sprout Social Primary Tier C
https://www.1solutions.biz/top-free-social-media-analytics-tools ↗
Confidence: 48/100 Vintage: 2023 Channel: Deep Crawl
Source Article
Top Free Social Media Analytics Tools | 1Solutions
Why Free Social Media Analytics Tools Actually Matter If you are running any kind of online presence, you already know that posting content without tracking results is like driving with your eyes closed. Social media analytics tools give you the data you need to understand what is working, what is w…
Original Research
Sprout Social · Original study ↗

Cited from Sprout Social Index (2023)

Methodology documented
IndustryMedia RegionNorth America RoleAll marketers Channelsocial
Plain Text
Marketers: 63% marketers reviewing analytics weekly reporting better content performance. Source: Sprout Social (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/weekly-analytics-review-performance-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/weekly-analytics-review-performance-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>63%</strong> -- marketers reviewing analytics weekly reporting better content performance for Marketers<br><small>Source: Sprout Social (2023) · <a href="https://lighthousedata.io/data/weekly-analytics-review-performance-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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