B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
46%
46% -- share of websites with under 15000 monthly visitors for all websites (2025)
According to SEProfy, 46% of all websites get under 15,000 monthly visitors.
Attribution:
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Lighthouse Research Team
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Source verified
Evidence graded
Value
46%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
SEProfy
Primary
Tier C
https://kirro.io/multivariate-testing ↗
Source Article
Multivariate Testing: Why 90% of Sites Should Skip It
Multivariate testing lets you test multiple page elements at the same time. Different headlines, images, and buttons, all mixed and matched to find the winning combination. It sounds like the smart play. Test everything at once, find the best combo, move on.
But most websites don’t have enough visit…
Original Research
SEProfy
· Original study ↗
Methodology
SEProfy analysis cited
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
all websites: 46% share of websites with under 15000 monthly visitors. Source: SEProfy (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/websites-under-15000-monthly-visitors-46pct
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<blockquote cite="https://lighthousedata.io/data/websites-under-15000-monthly-visitors-46pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>46%</strong> -- share of websites with under 15000 monthly visitors for all websites<br><small>Source: SEProfy (2025) · <a href="https://lighthousedata.io/data/websites-under-15000-monthly-visitors-46pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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