B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
13%
13% -- website traffic for B2B and B2C brands (March 2020)
Website traffic for both B2B and B2C brands improved by 13 percent in March 2020 compared to February 2020.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
13%
Unit
Percentage
Data Vintage
March 2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
80
Source
HubSpot
Primary
Tier A
https://www.toprankmarketing.com/blog/how-to-measure-marketing-goals-during-a-crisis/ ↗
Source Article
How to Measure Changing Marketing Goals During a Crisis
In recent months, I’ve been listening to Paramore’s song “Hard Times” a lot. Their 2017 hit talks about struggling to overcome challenging circumstances above ’80s-inspired new wave pop. It’s a bop, as the kids say, and confronts hardship — truthful and emphatic with a spoonful of sugar.
During this…
Original Research
HubSpot
· Original study ↗
Methodology
HubSpot benchmark data
Methodology documented
Segmentation
Channelrss_feed
Cite this stat
Plain Text
B2B and B2C brands: 13% website traffic. Source: HubSpot (March 2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/website-traffic-increase-march-2020
HTML Embed
<blockquote cite="https://lighthousedata.io/data/website-traffic-increase-march-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>13%</strong> -- website traffic for B2B and B2C brands<br><small>Source: HubSpot (March 2020) · <a href="https://lighthousedata.io/data/website-traffic-increase-march-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.